What if your teaching skills could earn you income outside the classroom—without grading, meetings, or Sunday Scaries?
If you’ve ever wondered whether your expertise could translate into something more flexible (and better paid)… you’re not imagining it.
Let me know if this sounds familiar
- You’re waking up each day gulping coffee while tweaking lesson plans, and answering emails from parents before the bell even rings.
- You’re juggling morning duty, behavior plans, parent conferences, and after-school events (back to school night anyone?)—and by the time you get home there’s barely enough energy left to heat up dinner.
- You do more work than ever, yet somehow feel like you “teach” less.
…Meanwhile the only resemblance of work-life balance you have is the 20-minute “lunch break” you spend between finally peeing and making copies in the teacher workroom.
→ No wonder you’re exhausted.
If this sounds like you, don’t worry…
I Got You.
I. Was. You.
To be honest, my teaching days used to be just as overwhelming.
It was hard enough to squeeze in a bathroom break between back-to-back student support, lesson planning, and parent emails…
Let alone consider what life *might* look like outside the classroom.
But dedicated teachers deserve more than summer “breaks” spent working a second job or stress-prepping for next year.
What would it mean if you could truly have work-life balance?
… If you could work from home, set your own hours, and work in a way that energizes you instead of drains you?
… Or if you had a way to make extra income without sacrificing more time with your family after school and all summer long?
… Build meaningful connections with fellow educators who’ve made the leap…
… All while working when and where you want—no more asking permission to use the bathroom or choking down lunch in 15 minutes flat.
What if you could use your teaching skills without the classroom chaos?
- If you could work all day in athleisure, take real lunch breaks, with a business that honors your experience and values your expertise?
- Waking up excited about your work again, instead of waking up filled with dread
- Connecting with other teacher-turned-copywriters who understand your journey, instead of commiserating in the teacher break room
…Because although you may have thought you just had to accept working non-stop, putting your needs last and constantly questioning how you will afford your kids college tuition (let alone pay off your student loan debt)…
The truth is:
Your Teaching Degree is Worth Way More Than The Classroom Will Ever Pay You.
Why teachers make incredible copywriters:
Teachers already know how to:
• explain complex ideas clearly
• connect with learners
• write lessons, emails, and resources people actually understand
• persuade students, parents, and administrators every single day
Those are the same skills education companies hire copywriters for.
The difference?
You get paid far more for them.
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INTRODUCING….
From Classroom to Copywriter!
A program + supportive community for Restless & Ready-for-change Educators to become Paid Content and Copywriters.
This 12-week course shows you how to turn your teaching expertise into copywriting skills so you can earn more money from home.
If you’re ready to:
… feel less stretched both emotionally and financially
…work how and when it makes sense for you
…eat lunch (and use the bathroom!) whenever you dang want to…
From Classroom to Copywriter is your next best move.
Together we’ll learn and practice fundamental copywriting skills, making sure you walk away with both the portfolio pieces and the confidence to find the people that are ready to hire YOU.
PLUS, we’ll do it in a community of supportive women who know what you’re going through and are here to support both your triumphs and your tough days.
During this 12-week Guided, Live Course You’ll:
→ Walk through my proprietary Dual Content and Copywriting™ method— designed to hone your writing skills, help you figure out which type of writing best suits you, and apply what you learn to strategically build a pitch-ready portfolio.
→ Understand exactly how to get hired by the people who need you most, AND
→ Be guided the whole way by someone who’s walked this exact path (me!) + supported by a group of brilliant, thoughtful teachers who are doing the same thing you are.
Cara L.
From Classroom to Copywriter Graduate
Hi, I’m Meredith.
Ex-Teacher-turned-Content and Copywriter for education companies.
Eventually, standing still felt scarier than stepping into the unknown.
So I decided to bet on myself.
From Classroom to Copywriter is the thing I wish I had when I was starting out: the exact steps you need to take your teaching expertise and aim it in a different direction…
One that can:
→ Offer you more flexibility with how and when you work
→ Help you supplement your income without trading your time for money or
→ Help you shift your career altogether if that’s what you want!
All while being held in a small, intimate community of women who are walking the same path, at the same time. Showing up to both cheer you on and hold you accountable to the things you know you want.
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What’s inside:
→ Weekly 15 (ish)-Minute Content Modules Delivered to your Inbox at the Beginning of Each Week + a Short Practice Opportunity—to learn new writing skills and apply them right away with targeted practice
→ Weekly Group Coaching + Q&A session—so you have my support the whole way through—and the support of a small group of women who are walking the same path
→ Private Community Slack Channels—so you can ask questions, share resources and get offline guidance from both Meredith and your Classroom to Copywriter network
→ 2-3 Copy Reviews for Your Writing Practice and Portfolio Pieces (Including Live Hot-Seat Copy Reviews)—so you’re never left wondering, “Is that what it’s supposed to sound like?”
→ Guidance and Support as you Create or Revise your LinkedIn Bio and Learn How to Find the People Ready to Hire You—so you can feel confident in how you’re showing up on LinkedIn and know the short cuts to finding and connecting with the right people.
Let’s break it down:
✔️ Phase 0: Mindset Shift from “I’m just a teacher” to “I have exactly what education companies need” – Think about how you want your ideal working life to look and feel – Understand why your teaching background is a copywriting superpower ✔️ Phase 1: Skill Building—The dual content and copywriting skills you actually need to land your first paid gig – Learn the 6 essential education copywriting skills + Upskill with content writing – Create and revise 2-4 portfolio pieces that showcase your expertise – Practice both content writing and copywriting to find your sweet spot ✔️ Phase 2: The Educator’s Edge + Client Landing: the easy tool to finding your ideal clients –Leverage The Educator’s Edge: How find and connect with businesses that value your teaching expertise –Examine your choices: freelance projects or in-house copywriting roles **BONUS MODULE: Use LinkedIn to strategically to position yourself and connect with the people ready to hire you The best part? **Community Support—learn and grow your confidence inside a room supported by women who are walking the same path* Get personalized mentorship from someone who’s walked this path Join a community of like-minded women ready to champion your successes and help hold your challenges. |
The program helped me get crystal clear about my next steps and gave me tangible strategies I could immediately put into action. With Meredith’s feedback, I honed my writing, created portfolio pieces I’m proud of, and learned exactly how to pitch — without feeling awkward or “cringey.”Laura R.
From Classroom to Copywriter Graduate
You may be thinking …
“But do I even have time for this?”
Many teachers worry that learning something new will require huge blocks of time.
That’s why the course is designed for real teacher schedules.
Weekly lessons are short (around 15 minutes) and immediately followed by small practice opportunities—so you can build skills in small pockets of time.
You don’t need hours a day.
You need a clear plan and consistent steps.
“Do I need experience with copywriting?”
No.
Most educators in this program are starting from zero writing experience outside the classroom.
We focus on:
• the specific writing skills education companies need
• creating portfolio samples together
• showing you exactly how to find your first clients
“I’m not sure I can justify the investment right now.”
That’s completely understandable.
Teachers are used to investing in professional development, certifications, and degrees—often without seeing much financial return from it.
This program is different.
The goal of From Classroom to Copywriter isn’t simply to give you more information.
It’s to help you develop a skill that education companies already pay for.
Throughout the program, you’ll be learning how to:
• turn your teaching expertise into writing skills companies need
• build portfolio pieces that demonstrate those skills
• connect with organizations that hire education writers
In other words, this isn’t just another course.
It’s an opportunity to learn a skill that can help you:
• supplement your income
• create more flexibility in your work
• or open the door to an entirely new career path
And because I know teachers are balancing a lot financially, there’s also a payment plan available so you can move forward in a way that feels manageable.
Landing just one client or one big project in the education copywriting space could easily cover the cost of this program—and everything after that becomes income you created using skills you already have as a teacher.
… And inside this program, we focus not only on building your writing skills—but also on helping you position yourself so the right education companies can hire you.
This is for you if:
✔️ You’re drained from the daily chaos of teaching: planning, grading, to say nothing of endless meetings that could have been emails (I said what I said 😜)
OR:
✔️ You need a low-key way to supplement your income in your free time, during vacations or over the summer
✔️ You spend most of your day trying to do the ONE thing you signed up for: TEACH…but instead you find yourself trying to sneak that lesson in between fire drills, assemblies and that end of year concert rehearsal that took 3 hours…
✔️ You used to be energized by the idea of shaping lives and teaching that subject you loved as a kid, but now you feel overworked and undervalued
✔️ You’re ready to actually be fairly compensated for the years of expertise you’ve accumulated, not to mention the degrees you’re still paying off
✔️ Even if it feels bittersweet, you just know that there is a different pace of life on the other side of all of this, and you are ready to step into that reality
✔️ You’re ready to feel empowered and take consistent action toward your goals
✔️ You want to join a community of like-minded, supportive women and build lasting relationships as you walk the path into this next chapter…
…Yes! Even if you still plan to be in the classroom next year!
How this changed my life (and will change yours too!)
Building your content and copywriting skills to support time-and financial-freedom as core values is about more than escaping the classroom bell schedule.
It’s about living your life on your terms, not squeezing it into someone else’s arbitrary framework—created to benefit them not you…
…And not settling for whatever scraps are leftover after you’ve given 110% of yourself to someone else’s vision.
It’s about:
- Showing up the way you want and need in your life—without having to ask someone’s permission or take “time off” to care for family members (or yourself!)
- Doing what you want, when you want… whether that means a full on vacation in September (BTSN doesn’t exist anymore!) or choosing when you workout and meet a friend for lunch because you can.
It’s about choosing yourself and what you know you are capable of—instead of letting someone else determine that ceiling—so you can not only live up to your potential…
… You can blow it out of the water.
Most importantly, it’s the choice to continue on the path you are on if it still feels aligned…
or to move on: confidently choosing to aim your expertise in a different, more flexible, (more profitable!) direction.
The point is that YOU GET TO CHOOSE.
Because you are able to live your life by design instead of by default.
Kim H.
From Classroom to Copywriter GraduateYour Investment
When I was trying to figure out how to build an online business on my own, I spent too long trying piecing together skill practice and advice from podcasts, free content, and random, piecemeal on-demand courses.
Inside From Classroom to Copywriter you’re getting a clear, step-by-step roadmap that walks next to you to move from, “I don’t even know where to start” to confidently pitching your portfolio to people ready to hire you!
Instead of guessing your way through the process, you’ll have a plan.
When you join today, you’ll receive:
✔️ The full Classroom to Copywriter program—12 modules released one week at a time, and anchored by weekly small group coaching calls.
✔️ Step-by-step lessons walking you through building your skill and business foundation
✔️ Resources and templates to make implementation easier
Plus if you join in the first 48-Hours, you’ll get an added bonus…
The LinkedIn Client Attraction Module
Join within the first 48 hours and you’ll receive an exclusive bonus module focused entirely on LinkedIn strategy and outreach for education writers.
Inside this bonus module, I’ll show you:
• How to position your teaching background on LinkedIn so education companies instantly understand your value
• How to find the companies already hiring writers in the education space
• The simple outreach strategy I used to start conversations (without feeling awkward or salesy)
• What to say when you connect with potential clients
Because learning how to write is only part of the equation.
You also need to know how to connect with the people who are ready to hire you.
This bonus module will give you the exact starting point.
Available only to students who join within the first 48 hours.
Choose the Level of Support That’s Right for You
There are two ways to join From Classroom to Copywriter depending on how much support and guidance you want along the way.
The Core Program: From Classroom to Copywriter
12-week guided program designed to help educators build the writing skills, portfolio pieces, and connections needed to land their first paid writing opportunity.
Includes:
• Weekly, Bite-sized Skill-building Modules + Practice Opportunity
• Weekly Live Group Coaching & Q&A
• Strategic Portfolio Development including Copy reviews and feedback
• Weekly private community support
• BONUS MODULE: LinkedIn positioning + strategy
Investment:
$432/month for 3 months
Perfect if you want to learn the system and skills and move at your own pace with group support.
The VIP Experience (Most Support):
From Classroom to Copywriter—VIP
For educators who want more personalized guidance, accountability, and consistent, supported momentum.
Includes everything in the core program PLUS:
• Kick off and End of Program 1:1 strategy sessions with Meredith
• Personalized feedback on your early client outreach
• M-F Private slack messaging support during core program and post program support months
• Additional help positioning your LinkedIn and landing clients
+ Additional VIP cohort calls for an added layer of feedback on portfolio copy, extra eyes on what you’re building, and client prospecting strategy
Investment:
$360/month for 6 months
This is the best option if you want:
• more direct support
• accountability while building your portfolio
• guidance landing your first opportunities
If you’re a teacher who has been thinking about creating something different — something that gives you more flexibility, creativity, and control over your time…
… This program will give you the roadmap to begin.
